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<<0>> Hello everyone and welcome to dou the
<<2>> official podcast of doera Europe. I am
<<5>> beyond excited today to be here with Dr.
<<7>> David Hill.
<<8>> >> Thank you Dr. Hill. Nice to be here.
<<10>> >> Thank you so much for agreeing to do
<<11>> this podcast with me with us. Welcome to
<<14>> Dr. Are you
<<15>> >> Thank you. I'm excited to be here. We're
<<17>> as you know we're here for it's a big
<<19>> convention and we're going to be sharing
<<20>> lots of information. So, it's always
<<23>> excited to come back to places where
<<25>> I've been before, but more so because of
<<27>> the people that are here and all the
<<28>> great things that are happening. So,
<<30>> thank you. It's a pleasure to be here.
<<32>> >> Amazing. So, I would say let's just jump
<<34>> straight in and I'm personally very
<<36>> curious to hear about your story, your
<<39>> past. So, if you could maybe tell us a
<<41>> bit more.
<<42>> >> Well, that sounds like a loaded, you
<<44>> know, that's a loaded question, right?
<<46>> >> I'm trying to squeeze three questions
<<47>> into one basically.
<<50>> Um, well, let's just stay kind of
<<52>> focused on where we are right now. I've
<<54>> always had this inquisi inquisitive
<<57>> nature to want to know things that I
<<59>> didn't know and more importantly to be
<<62>> able to discover different things. Um,
<<65>> I'm no different than anybody else. You
<<68>> we tend to live our life out of the
<<69>> necessities that arise within our life.
<<72>> And that's what we were beginning to
<<74>> face as a family. We were having
<<77>> different challenges with health and
<<78>> other things. And and I had a few
<<81>> friends who had had some experience with
<<84>> essential oils. And one of them came by
<<85>> my office one day and asked me a simple
<<88>> question. Why don't you ever think about
<<90>> essential oils? And I had thought about
<<92>> them and I thought they were nonsense.
<<94>> And I I wanted nothing to I actually
<<96>> wanted nothing to do with them. I'd had
<<98>> an experience with them from
<<100>> >> one of my patients who I know was trying
<<102>> to be very helpful, but for me it was
<<104>> not a good experience and it wasn't
<<106>> helpful. It was one of those here's an
<<109>> oil you can do no harm just use it'll be
<<112>> fine. Uh it was a terrible oil to give
<<115>> me for the circumstance I was dealing
<<117>> with and it was quite painful and I I
<<119>> actually threw it in the trash can and
<<121>> said
<<121>> >> oh wow
<<122>> >> I will never be involved with anything
<<124>> like that. But we are creatures of
<<126>> habit. And it led to the beginning of
<<129>> what now here decades later has been
<<132>> this complete change and transformation
<<134>> in how we think as a family, what we do
<<136>> as a family, and more importantly what
<<138>> I've done with my career and my
<<140>> background. And it's a privilege to I
<<144>> look back sometimes and you feel a
<<145>> little bit overwhelmed because you
<<147>> almost wonder how you got to where you
<<149>> are. you you almost wonder, but you can
<<151>> look back and you can see these
<<153>> instrumental moments, if you will,
<<155>> moments in time where it's time for a
<<158>> change. It's time to think something
<<160>> different. And for us, that was the
<<162>> beginning of our journey. Um, what I'm
<<165>> what I'm happy about and what is really
<<168>> pleasing to me and my family, especially
<<171>> my wife, is that we've not deviated from
<<174>> that. We we really found something that
<<176>> we truly believed in. Even though at the
<<179>> time there was not a lot to believe in
<<181>> because there wasn't really a lot of
<<183>> knowledge and a lot of information that
<<186>> >> was what I would call real
<<189>> >> or usable even.
<<191>> >> But that didn't matter to me. That
<<193>> didn't matter to me. There was a
<<194>> premise. There was a principle that said
<<197>> this could be valuable and I want to
<<199>> explore more.
<<201>> >> And so here we are.
<<202>> >> So how did you get how did you educate
<<205>> yourself I guess about this? Well, this
<<206>> was the this, you know, I I always like
<<209>> to relate my experience to probably what
<<211>> other people are going through. I mean,
<<213>> they may be saying, "How do we
<<214>> >> how do I know about essential oils?
<<216>> Where do I find the knowledge that I
<<218>> need?"
<<219>> >> And because generally our journeys lead
<<221>> us to that point because we're
<<223>> experiencing something. Not always do we
<<226>> have all the answers. And one of my
<<227>> bitter disappointments initially with
<<230>> essential oils, even though I had lots
<<232>> of energy for what I was hearing
<<234>> >> and for what I was trying to understand,
<<237>> there was no real meaningful
<<239>> information. There was a lot of
<<241>> misinformation. A lot of times when we
<<243>> don't have the answers, we tend to fill
<<246>> in the gaps with things that maybe
<<248>> arrandise it a little bit. And so I
<<252>> remember being in a lecture one time,
<<254>> somebody was talking about essential
<<256>> oils and they were talking about
<<258>> peppermint and they were talking about
<<259>> how peppermint
<<261>> >> helps to invigorate you
<<263>> >> because it helps red blood cells to
<<265>> divide.
<<265>> >> Okay.
<<266>> >> And I remember sitting there thinking,
<<268>> well, there's a problem here. Red blood
<<270>> cells don't divide. That's not what they
<<272>> do.
<<272>> >> Did you raise your hand?
<<274>> >> No, I didn't. I didn't say anything, but
<<275>> it was a moment of disbelief for me. not
<<278>> disbelief that cycled around the
<<279>> essential oils, but a moment that said,
<<283>> "Nobody knows the answers to these
<<285>> things." And so for me, I'm I'm the kind
<<288>> of guy if you say, "Well, you can't do
<<290>> that." In my mind, automatically
<<292>> triggers, "Really? Just watch me. I'll
<<294>> go do it." And for me that was this
<<297>> turning point to say okay if there's no
<<299>> real answers if that's what we're down
<<301>> to that people are just making things up
<<304>> because well must invigorate you because
<<306>> you have more red blood cells that
<<307>> that's not at all what happens. It's a
<<309>> neurological response that happens with
<<311>> peppermint. And so I began drawing on
<<314>> all of my experience and my background
<<316>> as a physician but also what I knew
<<319>> about human physiology and chemistry.
<<321>> And you had to connect a lot of the
<<323>> dots. And I spent a lot of time doing
<<325>> that. And I began initially with
<<328>> postulating that this would be a better
<<331>> answer. This likely could be the reason
<<333>> why that's happening. And it it wasn't
<<336>> misguided in the sense that it was just
<<339>> irrevant to any of the conversation.
<<342>> >> But it was very focused around why is
<<344>> this oil doing this? It had and I
<<346>> unfortunately had to do with all the
<<348>> chemistry. I don't like chemistry. I
<<350>> really don't. I didn't like it in
<<352>> school. I've not liked it ever since,
<<353>> but seems like every conversation I have
<<356>> has to be around chemistry because
<<358>> that's why the oils are so powerful.
<<361>> >> And so I spent a lot of time trying to
<<363>> make that discovery and connecting the
<<365>> dots that previously hadn't been.
<<368>> >> I shared with you a little bit earlier
<<369>> how privileged we are now that
<<372>> >> we have all of these answers. I mean,
<<374>> doterra has done some things that have
<<376>> never been done before. We've made
<<378>> discoveries that people have not made.
<<380>> We've accomplished things that people
<<382>> never thought possible.
<<384>> I I remember telling an employee one
<<387>> time, "We don't get the luxury of being
<<388>> part-time pioneers in what we do in
<<390>> DoTerra. You don't have the luxury in
<<393>> your work in DoTerra. I don't have that
<<395>> lux luxury. Our wellness advocates don't
<<397>> have that luxury. We don't get to be
<<400>> part-time pioneers." But that also comes
<<403>> with the other side of that equation is
<<405>> that we have to be willing to challenge
<<407>> what is not known. We have to be willing
<<410>> to do what has not yet been done. And
<<413>> even though at times I might feel even
<<415>> inadequate, which is surprising to
<<417>> people, I mean
<<419>> >> who you can't you can't think about or
<<422>> even imagined where we currently are.
<<426>> >> But in all of that feeling, in all of
<<428>> that emotion of inadequacy and
<<430>> excitement and energy cycles around
<<432>> still that same thing, we're about
<<435>> discovery. We don't have to make things
<<438>> up about the essential oils. Our
<<439>> experiences are real. They're profound.
<<442>> They're lifechanging. And I know of
<<444>> nothing else that does what essential
<<447>> oils do. And so, it's easy to remain
<<449>> committed. It's easy to remain focused.
<<452>> >> And it's the same thing we ask of
<<454>> everybody else. Trust your experiences
<<457>> >> and be willing to do what no one else is
<<460>> doing. And and for us, that served us
<<462>> very well this entire time.
<<464>> >> Yeah. We've been doing that for a while.
<<466>> So we trust some of products now.
<<469>> >> But was there a moment back in the past
<<471>> when you had to explain yourself to
<<473>> people um maybe to family members,
<<475>> friends?
<<476>> >> I share the story sometimes about my
<<478>> mother who I think in genuine she was
<<481>> proud of proud of me and the things that
<<483>> I had done. But when I started getting
<<486>> involved with the essential oils, I
<<487>> remember her asking me one time why
<<491>> >> you have such a good reputation. You've
<<493>> worked so hard. Why would you risk that?
<<495>> Why would you throw that away?
<<497>> >> And it it was a moment of real thought
<<499>> for me. And I I answered that question
<<502>> for myself by just saying because I feel
<<504>> like it's the right thing to do. I feel
<<506>> like it's what we were supposed to do.
<<509>> And even though I I looked ahead of me
<<511>> and I saw this whole world that I didn't
<<514>> understand and things that I didn't
<<516>> know, I was excited about and willing to
<<519>> step into that with real energy and real
<<522>> purpose. And it was a it was a fast turn
<<524>> for me because you start having real
<<526>> experiences with people that you can't
<<528>> explain
<<530>> and sometimes it's difficult. I've I've
<<533>> come under a lot of attack over the
<<535>> years.
<<536>> >> Um I remember uh very harsh things being
<<540>> said. I've
<<542>> early on I which reasons I don't
<<544>> understand. I occasionally would answer
<<547>> my phone and it would be a I know where
<<550>> you live. I'm I'm going to take you out.
<<552>> Wow.
<<552>> >> And I'd be like, what in the world is
<<554>> going I'm just trying to help people.
<<556>> You're just trying to So, sure, you you
<<559>> can't expect that you're going to do
<<561>> something that
<<562>> >> hasn't been done before. And I it feels
<<565>> like I'm talking about myself. I'm
<<566>> really not. I'm talking about the whole
<<568>> of Doerra.
<<570>> Doerra itself has withtood and endured a
<<574>> lot of different challenges. We
<<576>> currently have challenges that we're
<<578>> having to try to figure out and overcome
<<580>> and move forward and move past. There's
<<582>> always going to be opposition in doing
<<585>> something that's great. And so for me,
<<587>> that just became a part of the process.
<<590>> It just is what it is. And you're just
<<593>> going to have to accept that. And just
<<594>> because somebody says it doesn't make it
<<596>> so. And that goes both ways, by the way.
<<599>> Just because somebody just because
<<601>> somebody says, "Oh, dotera oils, they're
<<603>> not that great." That doesn't make it
<<605>> so. Just because you say, "Oh, doera
<<608>> oils are the best in the world." It
<<610>> doesn't make it so for someone else. We
<<612>> we have to have our own experience. We
<<614>> have to go through our own process. And
<<616>> I'm I'm grateful even though I look back
<<619>> and some of those times were unpleasant.
<<623>> They all have led us to where we are
<<625>> right now. And for that, I'm really
<<627>> grateful because what I am is immovable.
<<630>> I have this deep understanding and I
<<632>> have this knowledge and it's not a
<<635>> selfish interest but out of being very
<<638>> genuine that I want other people to know
<<640>> what we've discovered because
<<643>> >> if it can help me it can help them. So
<<646>> when was the moment when you kind of
<<648>> shifted from I had this experience it's
<<651>> positive let me teach you or let me
<<654>> educate you let me open up your word
<<657>> >> I don't know when that exact moment was
<<660>> to be honest with you I I don't think it
<<663>> was the exactness of a particular moment
<<667>> I think it was a general migration from
<<669>> this is interesting
<<671>> to okay I'm all in I began running a
<<674>> clinic where that's all we focused on
<<677>> was natural methods of healing. And that
<<681>> in and of itself is a powerful
<<683>> environment where every day is a
<<686>> learning opportunity. And I I my own
<<689>> experiences in essential oils were very
<<692>> limited at the time. But I found myself
<<695>> in this framework where people were
<<697>> coming to me who had had very powerful
<<700>> experiences.
<<701>> And I wanted to know why. I wanted to
<<703>> understand why I I had a belief that
<<705>> what they were telling me is true and I
<<708>> witnessed a lot of those things with my
<<710>> own eyes and and at the hands of what we
<<713>> were doing
<<714>> >> but it wasn't a particular moment. It
<<717>> was this whole
<<719>> >> process that I went through. It happened
<<721>> quickly.
<<723>> >> My commitment to that happened very very
<<725>> quickly but the knowledge and the
<<727>> understanding took a lot of time. And
<<730>> you know, we're talking as if you have
<<731>> to have all of that knowledge. Maybe
<<735>> >> to deal with some of the issues that we
<<737>> have to deal with. Of course, you you
<<739>> want somebody who has a lot of intrinsic
<<742>> knowledge and is can do the hard things.
<<745>> And I'm grateful that we've been able to
<<747>> do that.
<<749>> >> But I I got to give this reminder. My
<<752>> earliest experiences with essential oils
<<754>> were the same as everyone else's.
<<756>> >> I don't know. I just feel better. I I
<<759>> sometimes use my wife as this example. I
<<762>> you know she uses frankincense every
<<764>> day. I watch her do it. She puts it
<<766>> under her tongue. It's a daily thing
<<767>> that she does. And one time I thought I
<<770>> would ask her why why do you use
<<772>> frankincense? So kind of koi. I said why
<<776>> do you use frankincense every day?
<<779>> >> I had a secret I had a secret objective.
<<782>> I wanted her to say cuz I'm married to
<<784>> the most brilliant man in the world and
<<786>> he said that frankincense was so
<<788>> valuable.
<<788>> >> Yeah.
<<789>> >> And that's not what she said. But she
<<791>> just said I don't know. I just feel
<<794>> better.
<<795>> >> And I I think sometimes it's okay to not
<<799>> be able to have all of the answers.
<<802>> >> I mean we we want to discover. We want
<<804>> to know. As a company we're we are
<<807>> pushing the envelope. So there's a whole
<<809>> central part of the company that I've
<<812>> been involved in all of these years
<<813>> where it's like no, we have to find the
<<815>> answer to this. And I'm grateful for
<<818>> that. But I I think it's misguided to
<<821>> sense and believe or to have this
<<823>> process in your own mind where you say,
<<825>> "Well, I can't use the oils effectively
<<827>> because I don't know all the chemistry
<<829>> of lavender and I don't know all the
<<831>> right ways to use it." That's one of the
<<833>> beautiful things about
<<835>> >> what we've discovered is that even
<<837>> though we know the complexities now of
<<839>> all of the oils and the framework of all
<<841>> the science and all these things that
<<843>> this did not exist previously
<<847>> but the simpleness of use has remained I
<<849>> don't know if people have recognized
<<850>> that nothing has changed about how you
<<852>> use the essential oils. The quality of
<<855>> the essential oils has changed. We
<<857>> brought that a new to the marketplace,
<<860>> something that had not previously
<<862>> >> really existed to the extent that we
<<864>> were able to accomplish. We've brought
<<867>> great knowledge and great understanding.
<<869>> But the simpleness of use, what you do
<<871>> day in day out has remained exactly the
<<875>> same. And I I think that's noteworthy
<<877>> for people to understand. You you don't
<<879>> have to be this expert that knows
<<882>> everything to use the essential oils
<<884>> with confidence, with safety and
<<886>> effectiveness.
<<888>> >> The power of simplicity at its finest it
<<891>> sounds.
<<892>> >> Well, I think it comes to Yeah, there's
<<893>> simplicity there, but it also comes down
<<895>> to trust your own experience. I mean our
<<899>> our company is largely made up of women
<<904>> >> and mothers who are nurturing their
<<906>> families and doing the wonderful things
<<908>> that I believe primarily they can do and
<<912>> they do it with great confidence and
<<915>> they should trust their experience that
<<918>> way. Take advantage of all the things
<<920>> that we know and that we teach and that
<<922>> we share. Take advantage of all of that
<<924>> >> so that your confidence is deeper. But
<<927>> don't don't doubt your own capabilities
<<929>> when it comes to helping yourself,
<<931>> helping your family or your friends.
<<934>> That goes for all of us.
<<936>> >> Can you take us back to the moment where
<<938>> when you open the first uh big batch of
<<942>> essential oils that Well, I don't know
<<944>> if it was Doera yet. It was probably
<<947>> very early stages, but I remember seeing
<<949>> a video of you and Emily just opening
<<951>> this.
<<952>> >> This was This was a
<<953>> >> When was that? This was a This was a
<<956>> moment. So, we had uh when we started
<<959>> the company, it was myself and Dave and
<<962>> Emily. We we went I thought it was I've
<<965>> always had in my mind it was a Mexican
<<968>> restaurant, but Dave and Emily correct
<<970>> me every time we have this discussion.
<<972>> Oh, it was an Italian restaurant. I'm
<<974>> like, I think I remember chips and
<<976>> salsa, but it doesn't matter.
<<978>> >> We we had this discussion about doTERRA
<<982>> and what this could be. It wasn't called
<<984>> dotera. It didn't have a name. Our first
<<986>> discussion was cycled around there was
<<989>> one singular concept that came out and
<<991>> that was can we do this differently than
<<995>> how it's been done before because we'd
<<997>> each recognize the challenges that there
<<1000>> were with quality, the challenges that
<<1002>> there were with knowledge and
<<1004>> information. We knew that the essential
<<1006>> oils were skewed from the mainstream.
<<1009>> They weren't a part of that for anybody.
<<1011>> And so frankly you were really weird if
<<1013>> you used essential oils which each of us
<<1016>> had experienced in one way or another.
<<1018>> You smell funny, you act funny. You're a
<<1020>> conscientious objector from the normaly
<<1022>> of what we would do to take care of
<<1025>> ourselves. Isn't it funny that now
<<1027>> >> you're kind of weird if you don't do
<<1029>> those things. If you're not doing things
<<1031>> to be proactive in your health and that
<<1033>> takes on a whole new dynamic now which
<<1036>> essential oils is core and central to
<<1038>> that tells you just how far that we've
<<1040>> come. But our first discussion was
<<1042>> whether or not we could do that.
<<1044>> >> We went home and we talked to our
<<1046>> family. I talked with my wife and we
<<1050>> believed that we could. And so we all
<<1052>> went in. But the first challenge that we
<<1055>> had was we couldn't
<<1058>> >> finding
<<1058>> >> we couldn't find Yeah. We had to find
<<1060>> the essential oils. And you know,
<<1063>> Emily's been truthful when she said that
<<1064>> that we each had our individual tasks. I
<<1066>> was trying to make sense of what would
<<1068>> we even say about them.
<<1070>> because so much of the information that
<<1072>> was out there was not correct and that
<<1075>> needed to if we're going to move this
<<1076>> into the mainstream and our objective in
<<1078>> doing that was because we really did
<<1081>> have early on this perspective that oils
<<1083>> can help everyone. And so we we don't
<<1086>> want to just partition that into a
<<1089>> particular group or a specific
<<1090>> circumstance. It has to be replete the
<<1094>> whole way through the process.
<<1096>> >> That must have been hard. Well, it was
<<1098>> hard to define that in a lot of ways,
<<1100>> but that's really every decision we made
<<1102>> was focused around that central
<<1105>> connection point for the essential oils
<<1107>> that
<<1108>> >> we want people to experience the value
<<1110>> of essential oils. But for that to
<<1112>> happen, we have to bring them value in
<<1114>> the essential oils. So, that was
<<1116>> information that was where we're going
<<1118>> to get the oils from. How do we ensure
<<1120>> quality? And we began the very
<<1123>> beginnings of that. And after a we had
<<1125>> actually been working for a long time.
<<1127>> In fact, I was out talking about
<<1129>> essential oils and I didn't have any
<<1132>> form.
<<1132>> >> Oh wow.
<<1133>> >> Yeah. You talk about a Yeah. Talk about
<<1136>> an awkward awkward meeting. I mean it's
<<1139>> you share all this great information and
<<1141>> then you say and when we have some
<<1144>> they're going to be fantastic. You're
<<1145>> going to love them. Because it was a
<<1147>> real challenge for us to find that. And
<<1149>> we were actually meeting, we had started
<<1152>> meeting in the Oram Library, which is a
<<1156>> city that was nearby us, kind of a
<<1158>> central point. And we were meeting in
<<1159>> the basement of that library, trying to
<<1162>> >> work in secret. As we were developing
<<1164>> the company, we didn't want them to kick
<<1166>> us out, but you know, as we got more and
<<1169>> more excited about what we were doing,
<<1171>> they they did kick us out of the
<<1173>> library.
<<1174>> And we had a friend who in the bottom of
<<1177>> his office building had a little it was
<<1180>> a closet. It was like a janitorial type
<<1183>> closet.
<<1185>> >> And he says, "If you guys want to clean
<<1186>> that out, you can have that as your
<<1188>> office."
<<1189>> >> And so we went down into this little
<<1191>> basement. We had a little six-foot
<<1194>> table, you know, the little white
<<1195>> folding tables that was six feet long
<<1198>> >> and it kind of went wall to wall from
<<1201>> side to side. And then there was no you
<<1205>> you couldn't just come and go as you
<<1207>> wanted to. If somebody had to leave,
<<1209>> everybody kind of had to get up and go
<<1211>> out and then you could leave and then
<<1212>> you could come back and everybody would
<<1214>> filter back in. It was just this tiny
<<1216>> little space.
<<1218>> >> And I remember Emily coming in one day
<<1220>> and she goes, "I think I found some oils
<<1222>> that we could start with."
<<1225>> >> And we believed in their quality and
<<1227>> they were different. They were unique.
<<1229>> And I remember
<<1232>> opening up with them that first sample
<<1236>> that we had of the essential oils. And
<<1238>> >> I think it was at that moment that we
<<1240>> knew in the in the doera history,
<<1243>> >> yeah,
<<1244>> >> in the progression of where we were. It
<<1246>> was in that moment when we finally
<<1249>> believed we can move forward. We can now
<<1253>> get past where we are. I remember the
<<1255>> very first meeting I went and did, I was
<<1257>> so excited because I had some samples.
<<1260>> Yeah. I had some samples to share. It
<<1262>> wasn't talking about the essential oils
<<1264>> because people like, "Well, I can't buy
<<1266>> them." No, you can't buy them yet, but
<<1268>> don't worry. We'll figure that out. And
<<1271>> it that was awkward, but the first
<<1273>> meeting I got to do with actual
<<1275>> essential oils was a lot of fun because
<<1278>> people got to experience the essential
<<1280>> oils and all the things that we had
<<1282>> postulated about the essential oils. All
<<1284>> of the activities that became centric to
<<1287>> the core of who we are at Doerra began
<<1290>> to come to life and those were really
<<1292>> exciting times. But that was a pivotal
<<1294>> moment because it was a stumbling block
<<1296>> for us. pretty much.
<<1298>> >> You know, it's a stumbling block today
<<1301>> if we're being honest because if you're
<<1304>> going to source essential oils, unless
<<1307>> you're going to do what we've done to
<<1309>> the extent that we've done it, all oils
<<1312>> basically come from the same place.
<<1315>> And that was our challenge that we we
<<1318>> can't do that. We can't do what
<<1319>> everybody else has done. And so we began
<<1322>> this process which now has grown into
<<1324>> this whole big entity of co-impact
<<1326>> sourcing and
<<1328>> >> all of the things that we do around the
<<1329>> world that way. But that is what you
<<1331>> have to do or you cannot control
<<1334>> quality.
<<1336>> >> It is singularly the most challenging
<<1338>> part of what we do. It's also singularly
<<1341>> the greatest expense that we bear as a
<<1344>> company. But it's also singularly the
<<1348>> most dynamic part of what makes doera
<<1350>> different. So I get angry when people
<<1353>> say just like doera or when people say
<<1356>> yeah we do that too.
<<1358>> >> No you no you don't you don't you don't
<<1360>> you've not put in the time you've not
<<1362>> put in the effort. It's nice that you
<<1365>> you want to believe that you have or
<<1367>> that even you can but doing and saying
<<1371>> that you do is not the same thing. And
<<1374>> so we're really proud. We're grateful
<<1376>> that all those early
<<1379>> things that we discussed, the things
<<1380>> that we conceived, that conversation
<<1382>> that the three of us had, it was this
<<1384>> not a discussion about what's the
<<1386>> business plan and what's the business
<<1388>> model.
<<1388>> >> It was a discussion around how do we do
<<1390>> this different has come to pass.
<<1394>> >> And this we we actually were in Europe.
<<1397>> We were in Bulgaria, Dave and I and
<<1400>> Emily.
<<1401>> And there was this moment. My wife was
<<1403>> with us, our son was with us, and we're
<<1406>> watching all of these events unfold. And
<<1409>> in in my own mind,
<<1412>> things began to connect.
<<1413>> >> Yeah.
<<1415>> I remember the three of us were sitting
<<1417>> on one of our big distillers that you
<<1420>> know we had loaded a lot of lavender and
<<1422>> other we were just sitting on the lid of
<<1424>> that
<<1426>> >> and and Mullen and I were talking and
<<1430>> Dave came over and sat down
<<1433>> and we began to cry.
<<1437>> Not because of all the lavender that was
<<1438>> being distilled, but we recognized that
<<1441>> that was a pivotal point and another
<<1445>> chapter had closed on what we had
<<1447>> accomplished.
<<1449>> >> These are the things that we talked
<<1450>> about early on and we realized that with
<<1453>> the opening of that facility, we'd
<<1455>> reached another milestone in that
<<1457>> journey that is doera. And so there's
<<1460>> this rich fabric that gets developed for
<<1462>> all of us. I feel like I'm monopolizing
<<1465>> the conversation, but you asked
<<1467>> >> and there's this rich fabric that gets
<<1469>> developed for people and I even though
<<1472>> >> I can look back and I see these very
<<1474>> specific events,
<<1476>> >> we could talk to almost anybody who
<<1478>> really is in doterra. I mean really in
<<1481>> doterra. It's not what I do, it's who I
<<1484>> am. It's what I believe. I f have found
<<1487>> value. I've found value in what they do
<<1489>> for me. I found value in helping other
<<1492>> people which is some of the culture that
<<1494>> was important for us to develop and if
<<1497>> somebody who's really experiencing that
<<1499>> >> what I love about doterra
<<1502>> >> is the richness of that fabric that I
<<1505>> just described exists for them too
<<1508>> >> for what are reasons that are not so
<<1511>> different and not so unique from one
<<1513>> another
<<1514>> >> we we are all having a similar
<<1516>> experience in doterra and in my mind
<<1519>> that's one of the marks of doing
<<1521>> something that's remarkable, that is
<<1524>> unique, that is different. So, I'm I'm
<<1526>> grateful that as I look back, those
<<1528>> things that we dreamed,
<<1530>> >> those things that we talked about have
<<1532>> not only happened, but
<<1534>> >> they've happened in the way that we've
<<1535>> wanted them to. In spite of all the
<<1537>> challenges, in spite of all the
<<1539>> hardships, in spite of all the fiery
<<1541>> darts that certainly come and will
<<1543>> continue to come,
<<1544>> >> you just can't let those things bother
<<1546>> you. And that's where we stand today.
<<1550>> Yeah, it's beautiful. Thank you for
<<1552>> walking us through this journey.
<<1554>> >> So, I have so many
<<1555>> >> I mean, you you asked that question that
<<1557>> I thought, well, that's a long answer,
<<1559>> but I'll give it to you because there's
<<1560>> not this one single moment that you can
<<1562>> define. It's the collective nature of
<<1565>> what we've been able to be a part of.
<<1568>> >> So, I know we discussed purity and how
<<1570>> much it means to us. um back in the days
<<1574>> was that an an issue as in obviously the
<<1577>> word of essential oils is very
<<1579>> unregulated.
<<1580>> So how did you have to explain you know
<<1583>> the purity about the oils? Well, this
<<1585>> was really a challenge because, you
<<1588>> know, at the time we were subjective to
<<1591>> the same things that everybody else was
<<1593>> that
<<1594>> >> here's the test that you do. But
<<1597>> >> where we created a difference for us is
<<1599>> by stepping outside of that model and
<<1601>> saying, "No, we want to find people that
<<1604>> we can work with so that we trust what
<<1607>> we're seeing, not somebody who's just
<<1609>> giving us something and saying that, oh,
<<1611>> this is what it is. You can trust that."
<<1614>> We we had to get outside of that because
<<1616>> from our own efforts and from our own
<<1618>> evaluation of those things, we knew that
<<1620>> it wasn't quality. We knew that those
<<1622>> things large and in part did not exist.
<<1627>> >> However, that having been said, there
<<1629>> were some challenges that were
<<1630>> associated with that because over time
<<1633>> now we've developed a lot of tests that
<<1635>> didn't exist before. We've developed
<<1638>> processes that didn't exist before. And
<<1640>> as you know, we we kind of planted
<<1642>> ourselves outside of the industry as a
<<1644>> whole and said that's fine. You guys
<<1647>> just do what you do. We've we've never
<<1649>> thrown darts at people to say don't you
<<1652>> know you're doing it all wrong. We've
<<1654>> said for us that's wrong. For us that's
<<1657>> not the right path to go down because we
<<1660>> have to trust that if we have provided
<<1662>> something that it is exactly what we say
<<1666>> and we've become very sophisticated in
<<1668>> that now but in the early days that was
<<1670>> a real challenge
<<1672>> >> and the way that we overcame that was
<<1674>> through developing personal
<<1675>> relationships. The way we overcame that
<<1678>> was having the same level of inquisition
<<1680>> in that area of our envir environment as
<<1683>> we did in the other areas that also were
<<1686>> equally important. So we weren't afraid
<<1688>> to ask hard questions. We weren't afraid
<<1691>> to go to outside sources outside the
<<1693>> industry to say test this and let us
<<1696>> know what you find. They they didn't
<<1698>> have any any wind to say, "Oh, this is
<<1701>> this is good. You should just buy this."
<<1703>> Or, "This is terrible. You shouldn't."
<<1705>> Because they weren't involved in that
<<1707>> process.
<<1708>> >> We fell under a lot of criticism for
<<1710>> doing some of those kinds of things
<<1712>> because it was out of the norm of what
<<1714>> the expectation was. But there was no
<<1717>> way we could get to where we were going
<<1718>> to get to unless we stepped outside of
<<1721>> that norm. And now we've developed this
<<1723>> whole pathway for ourselves that is very
<<1727>> real revealing and that is really
<<1730>> without question the most sustainable
<<1733>> the most reliable testing and
<<1736>> opportunities that there is that way. We
<<1739>> continue to partnership with people as
<<1741>> you know we've partnership with
<<1742>> hospitals and universities around the
<<1745>> world
<<1746>> >> because as we've made these discoveries
<<1748>> the importance of those discoveries is
<<1750>> relevant for individuals outside of our
<<1754>> industry.
<<1755>> >> And so we have to maintain a standard
<<1757>> not just for what we're doing for
<<1759>> personal use but we have to maintain a
<<1761>> standard
<<1762>> >> that can withstand a critique within
<<1764>> other environments. And that's been very
<<1766>> rewarding but challenging and I think
<<1769>> it's one of the difference makers in
<<1770>> >> Doerra and now we are the ones setting
<<1773>> the standards maybe for others.
<<1775>> >> Well, it's interesting to me that there
<<1776>> are organizations now who in their
<<1779>> review of essential oils say there's
<<1782>> clearly one that is different than all
<<1784>> the rest. And that's validating. You you
<<1787>> hear things like that and you go that's
<<1789>> oh thank you. Thank you.
<<1792>> >> I mean we're we're telling the truth.
<<1794>> We're not being dishonest in what we're
<<1795>> doing. We're being very straightforward
<<1797>> and very truthful in everything that
<<1799>> we're doing. And so that is a remarkable
<<1802>> opportunity for us to have some
<<1804>> validation that comes outside.
<<1807>> But I have to tell you that's not our
<<1809>> motivator. That's not what drives us.
<<1812>> Well, we need somebody else to they like
<<1814>> us and so that's a good thing.
<<1816>> >> That's never been our motivation. Our
<<1818>> motivation has always stayed core and
<<1820>> central to that one thing. We need
<<1823>> essential oils in the right framework or
<<1826>> everything that we talk about is null
<<1828>> and void because then we really are just
<<1830>> like everybody else. And if we were just
<<1833>> like everybody else, I've never said
<<1836>> this publicly before, but I wouldn't be
<<1838>> involved with the essential oils. If we
<<1840>> had not been able to accomplish what we
<<1842>> did,
<<1844>> then I would not be involved with
<<1846>> essential oils anymore because it really
<<1849>> is just chemistry that is adulterated
<<1852>> and changed. And I'm not trying to be
<<1854>> attacking to anybody,
<<1856>> >> but that's the framework that we want it
<<1858>> out of.
<<1859>> >> And so it would do do us no good to just
<<1862>> go and maintain that same thing.
<<1864>> >> No, I can imagine. and what you said
<<1866>> earlier about um the fact that we have
<<1868>> to keep the standards high because it's
<<1870>> not just us it's other people and things
<<1873>> bigger than us and we're cooperating
<<1874>> with university and hospitals. So that
<<1877>> is also
<<1878>> >> you know some people would say that gosh
<<1880>> they're a little misguided in trying to
<<1883>> work with all these universities and
<<1886>> hospitals.
<<1888>> Can I tell you that was never really our
<<1890>> intention,
<<1890>> >> okay?
<<1891>> >> And it was more of it was more of them
<<1894>> coming to us. And when they started to
<<1896>> come to us, of course, we wanted to do
<<1898>> that because that was a part of our
<<1899>> discovery. That's been a part of our
<<1902>> research now for a long long period of
<<1905>> time and partnershiping with very
<<1908>> prestigious universities and research
<<1910>> facilities around the world to match
<<1913>> what we have done. Look, this is what
<<1915>> our findings are. Let's repeat that. And
<<1918>> now doing human clinical trials. I mean,
<<1921>> you you have to go through that
<<1923>> migration of meeting those standards to
<<1926>> be able to do those kinds of tests.
<<1930>> >> I I think it's remarkable
<<1932>> sometimes when I think about all the
<<1934>> research and everything that we've
<<1936>> really done and the things that have
<<1937>> been accomplished.
<<1939>> It's kind of funny in a way because I
<<1942>> believe what I've always believed.
<<1944>> Essential oils work.
<<1946>> >> They just work.
<<1947>> >> They work. And it's nice to have that
<<1949>> validation, but it's not where my
<<1952>> confidence lies.
<<1953>> >> As I got up this morning and here's the
<<1955>> oils that I'm going to use. Here's the
<<1957>> product that I'm going to use. My
<<1959>> confidence doesn't lie because I I don't
<<1962>> get up and say to myself, "Oh, I
<<1963>> remember when Dr. Parish tested this at
<<1966>> John Hopkins University and this is what
<<1968>> she found." And this is by far and above
<<1970>> is better than all the other oils in
<<1972>> this category. That's not how my mind
<<1975>> works. My mind works the same way
<<1976>> everybody else's does. That I know that
<<1979>> I need this oil today for my own
<<1982>> reasons, for my own what I sense and
<<1984>> what I feel and know what's happening in
<<1986>> my body.
<<1987>> >> It's that taking responsibility. But the
<<1990>> backdrop to all of that is all of these
<<1992>> other things that we've talked about.
<<1994>> But my confidence lies in the same place
<<1996>> everyone else's does. It's because of my
<<1999>> experience.
<<2000>> >> If I can ask you, how did you build that
<<2001>> experience? Because maybe for somebody
<<2004>> for some of our listener just getting
<<2006>> started, they they don't know where to
<<2007>> start, right?
<<2009>> >> Okay,
<<2011>> tell us tell secrets.
<<2012>> >> Well, no, there's some So, where does
<<2015>> that come from? Well, I I've made
<<2017>> mistakes with essential oils, right? I
<<2020>> you know, my earliest experience started
<<2022>> with putting oil drops in capsules and
<<2025>> doing other things. I remember taking
<<2027>> some oregano in a capsule and and I I
<<2030>> don't have really great vision and so I
<<2032>> was struggling to get the oil into the
<<2035>> capsule and
<<2036>> >> Did you put too many drops?
<<2037>> >> And no, I didn't put too many drops but
<<2039>> not realizing that I had spread it all
<<2041>> over my fingers. It's not helpful when
<<2043>> you then rub your eye. No,
<<2045>> >> you wipe your mouth and
<<2047>> >> I mean it's it's a good form of cosmetic
<<2049>> surgery because your lips just go
<<2052>> right. I mean it's it's there's you have
<<2054>> these experiences that my very first
<<2057>> experience with essential oil wasn't a
<<2059>> good one.
<<2060>> >> What was it if I can ask?
<<2061>> >> I had an I had an open kind of a wound
<<2065>> >> and somebody gave me eucalyptus oil to
<<2068>> put that'll that'll heal it up.
<<2071>> >> No, it'll burn like crazy and make you
<<2073>> never want to experience essential oils
<<2075>> again.
<<2076>> >> So we all are going to have those types
<<2078>> of experiences. Those aren't the
<<2080>> experiences that I'm talking about.
<<2083>> It's I remember my neighbor across the
<<2086>> street when we first started Doerra.
<<2090>> Her and her husband would make fun of
<<2092>> fun of me incessantly.
<<2094>> And I remember one one morning being
<<2098>> perplexed with something that I needed
<<2100>> to solve. And I just thought I would go
<<2103>> for a walk. And so it was early. It was
<<2105>> about 4 in the morning and I got up and
<<2107>> I went for a walk and I came back and I
<<2110>> saw my neighbor, her name is Becky and
<<2113>> she was cleaning out a garbage pail and
<<2117>> I thought, "What in the world is she
<<2118>> doing?" And so I walked across the
<<2120>> street. I startled her, which I did not
<<2122>> mean to do. And she shared with me, "Oh,
<<2124>> my daughter Brinley is not feeling well
<<2128>> >> and she's been throwing up all night."
<<2130>> And I'm like, "I can help you with
<<2132>> that."
<<2133>> And I gave her some peppermint to use. I
<<2137>> Let's just use peppermint. Let's see if
<<2138>> we can calm down her stomach. And I gave
<<2142>> her a little bit of ginger, if I recall.
<<2145>> And the next morning, sometime later
<<2148>> that morning, she came and knocked on my
<<2149>> door and she said something to me that I
<<2152>> haven't ever forgotten.
<<2154>> She said, "It's the first time as a
<<2157>> mother I felt really empowered that I
<<2160>> could do something to help my kids."
<<2163>> >> She goes, "Because I didn't know what to
<<2164>> do. I tried everything I knew to do. I'd
<<2166>> taken her to the doctor and nothing was
<<2169>> >> really helping." That's the type of
<<2171>> experience that I'm talking about. It's
<<2173>> these moments where you realize and you
<<2175>> recognize this worked for me. This is
<<2178>> helpful for me. And those don't have to
<<2180>> be these big things. I think sometimes
<<2182>> we feel like I'll be convinced when I'll
<<2185>> be convinced when this happens. I'll be
<<2187>> convinced when this whole circumstance
<<2189>> in my life changes because of this. And
<<2191>> we fail to recognize that it's more of
<<2194>> those micro moments for lack of a better
<<2196>> way to describe them where this was
<<2199>> impactful. And if you it's the summation
<<2201>> of all of those things together over
<<2203>> time. And it's why I continually say
<<2206>> that our belief in doterra is not
<<2208>> founded in all of my efforts. It's not
<<2211>> founded in my efforts for research and
<<2214>> for knowledge and sharing that so
<<2216>> openly. It's founded in your individual
<<2219>> experiences. Maybe your confidence came
<<2221>> initially because we are able to talk
<<2224>> about the essential oils in a way that
<<2226>> otherwise we would not be able to.
<<2229>> And so that's wonderful. I'm grateful
<<2231>> for that and happy to have played a role
<<2233>> in that maybe in some cases, but I do I
<<2236>> don't think that's where people's
<<2238>> confidence comes from. And so my
<<2241>> encouragement to people is always the
<<2242>> same thing. I I'm sometimes amazed when
<<2245>> people talk to me and they share a few
<<2248>> things that they've done,
<<2251>> >> but it's clear that they're not in
<<2253>> doterra. It's clear that they're not
<<2256>> letting their confidence wayne. They
<<2258>> needs they are looking for or even
<<2260>> sometimes want somebody else to say this
<<2263>> is what you have to do
<<2265>> >> and I don't I don't mind doing that for
<<2267>> people. I really don't. One of my
<<2269>> greatest joys has been talking with
<<2271>> people for sometimes hours after an
<<2274>> event or other things. I'm very grateful
<<2276>> for that because that builds my
<<2278>> confidence too.
<<2279>> >> Yeah.
<<2280>> >> But I I I think I just need people to be
<<2284>> brave.
<<2286>> Don't be afraid to try. I I sometimes
<<2289>> tell people,
<<2292>> you know, you're I mean, don't squirt
<<2294>> oregano in someone's eye. I mean, that's
<<2296>> common sense. Don't pour oils in your
<<2298>> ear. That's common sense.
<<2301>> >> But I I sometimes think we're paralyzed
<<2304>> by the fear of what we don't know.
<<2307>> >> And in doing that,
<<2309>> >> we're not going to have the opportunity
<<2311>> to learn what we could know. And so I I
<<2314>> would just ask people to don't be
<<2317>> afraid.
<<2318>> >> You maybe you chose lavender essential
<<2321>> oil, but you know, serenity would have
<<2322>> been a little bit better.
<<2324>> >> Maybe it is, maybe it isn't, but
<<2326>> lavender is not going to be bad and it
<<2329>> will help and it will make a difference.
<<2331>> So don't be afraid to be able to use the
<<2334>> essential oils and use them with
<<2335>> confidence. Trust your experience,
<<2338>> >> but do the things that allow you to have
<<2341>> experience. And I I think we're coming
<<2344>> out of a time in the world and as a
<<2346>> world we seem to be more divisive than
<<2348>> ever and we're in this space where it
<<2351>> seems like it's opportune for us to
<<2352>> trust ourselves but people feel somewhat
<<2356>> paralyzed in that. So I've learned my
<<2358>> experience the same way everybody else
<<2360>> does.
<<2361>> >> You know it it didn't it didn't matter
<<2362>> it didn't matter that you know one of
<<2364>> the earliest things that I I remember I
<<2367>> was doing doctor's rounds and we were
<<2369>> talking about nausea. We had a patient
<<2371>> who was nauseated all the time and they
<<2373>> were talking about all the things that
<<2374>> they had done. I said, you know, we
<<2376>> should just use ginger because it will
<<2378>> activate the 5HT3 receptors
<<2381>> in the framework of your digestive
<<2385>> system and serotonin.
<<2387>> And they're like, what are you talking
<<2389>> about? I'm like, oh, it's in guidance
<<2391>> physiology. And I the thing that's funny
<<2393>> is I just read it that morning and this
<<2395>> light bulb turned on that said this is
<<2398>> why this is the only reason why ginger
<<2402>> would be working for nausea to help
<<2404>> alleviate that for people. It's this
<<2406>> activation of this receptor. It was the
<<2408>> first time I thought to myself very
<<2410>> early on essential oils are interacting
<<2413>> with the cells of our body differently.
<<2416>> And there were these trigger points and
<<2418>> these momentum points where I learned
<<2420>> things that I had not known or I had not
<<2423>> read. It's just like well
<<2424>> physiologically that makes sense and
<<2427>> chemically that makes sense. And then
<<2430>> the experience matches that and so we
<<2433>> started using ginger with that patient
<<2435>> and their whole world changed.
<<2438>> >> Those are that that experience. Okay. My
<<2441>> reasoning for doing that maybe was
<<2444>> rooted in all of my experience and all
<<2446>> that I knew about human physiology and
<<2448>> my experience as a physician and all
<<2451>> those other things.
<<2453>> But the reason why a mom would do that
<<2455>> is no different than why I did it
<<2457>> >> because I think this would help which is
<<2460>> the only thing I had to go on. I think
<<2462>> this would help. Let's use this. And it
<<2465>> did.
<<2466>> >> And that's the same exact process.
<<2469>> >> Okay. You don't have to know what I
<<2471>> know.
<<2471>> >> Okay. We don't know everything.
<<2474>> >> Well, I don't know everything either.
<<2475>> So, I I I still do the same thing
<<2478>> everyone else does. Just this morning, I
<<2481>> was doing some reading and I thought,
<<2483>> you know what? I bet this oil would be
<<2485>> helpful for this. I have a friend I was
<<2487>> thinking about and I'm anxious to try
<<2490>> that oil on him. Let me let me give you
<<2492>> an oil I want you to try to use and see
<<2494>> if it doesn't help him in this
<<2496>> circumstance.
<<2498>> How was that different than somebody who
<<2500>> has this intuition that says, "I think I
<<2503>> can go help my neighbor."
<<2505>> >> I I don't have all the answers as to why
<<2507>> and how and even what the dynamic of
<<2510>> what they're dealing with fully is, but
<<2512>> I think this would help them. I know
<<2514>> that they're stressed. I know they're
<<2515>> not feeling well. I can help them.
<<2518>> >> So, what keeps you motivated still to
<<2521>> these days to keep learning, keep uh
<<2524>> researching, keep using essential oils?
<<2527>> eb and flow. Is that a fair way to
<<2529>> describe it? Uh because you you know
<<2532>> I've always liked learning. I've always
<<2534>> liked understanding things that I didn't
<<2536>> understand before. I like a challenge
<<2538>> and so that drives me a lot. That
<<2540>> motivates me. But the same things that
<<2543>> at my core motivate me is no different
<<2545>> than anyone else.
<<2548>> >> I love my family and what they
<<2551>> represent. I want what's best for them.
<<2554>> Uh my wife has been a big influence in
<<2557>> my journey with essential oils and her
<<2560>> just genuine kind and loving nature and
<<2564>> wanting to help me. And so for me that's
<<2567>> still a motivator. Those same things in
<<2569>> all of my travels around the world now
<<2571>> for decades I've I've come to a
<<2574>> conclusion and I could be wrong but we
<<2576>> all just want three simple things. I
<<2579>> want to know that I matter.
<<2581>> I want to know that I belong somewhere
<<2585>> and I want to know that I'm making a
<<2587>> difference.
<<2588>> >> And for me, if someone were to ask me
<<2591>> what describes the culture of DoTerra, I
<<2594>> would draw back to those points in one
<<2597>> way or one form or another. And that's
<<2599>> highly motivating for me.
<<2602>> >> We like everybody else in Doera have
<<2605>> sacrificed a lot.
<<2607>> It's not easy to travel 300 days a year
<<2610>> and be away from your family, but just
<<2612>> yesterday evening, my wife and I were
<<2614>> out. It was our anniversary yesterday
<<2616>> and
<<2617>> >> going to go through.
<<2618>> >> We went out. Yeah. We went out for a
<<2621>> little walk and thought we might grab
<<2622>> some dinner or just enjoy each other's
<<2624>> company.
<<2626>> And we ran into two different groups of
<<2629>> wellness advocates
<<2631>> who were excited and sharing their
<<2634>> stories and tears running down their
<<2636>> face. That's motivating.
<<2638>> >> That makes you feel like you're a part
<<2640>> of something that's bigger than what you
<<2642>> are. And what I loved was it wasn't what
<<2644>> I had done for them. It's what somebody
<<2647>> else had done for them. Introduced them
<<2650>> gave them opportunity for. And it's what
<<2652>> they likewise were now doing for someone
<<2654>> else. Mhm.
<<2655>> >> Those are the things that are still the
<<2657>> most motivating for us. It's it drives
<<2660>> us to say to ourselves I I don't know
<<2662>> how you
<<2664>> ever finish indoor
<<2667>> >> some don't
<<2669>> >> sometimes I kind of like to I'm getting
<<2671>> older
<<2672>> >> but I don't know how you ever really
<<2674>> finish Indoterra because of the richness
<<2676>> of those experiences
<<2679>> >> and feeling like you are a part of
<<2680>> something that's I'm a part I am a part
<<2683>> of something that's bigger than what I
<<2686>> ever could have just done on my own and
<<2688>> not for the accolades or anything else,
<<2691>> but because it makes me feel like
<<2693>> >> I'm helping other people. It makes me
<<2696>> feel like I belong and it satisfies
<<2698>> those inherent needs that we all have
<<2701>> and that I don't know of a better
<<2703>> motivator than that.
<<2705>> >> Dr. Hill, thank you so much. I know I've
<<2707>> been asking a lot of questions, so thank
<<2708>> you for your patience and thank you for
<<2710>> >> it's been a pleasure to be with you.
<<2713>> [Music]