Co-Impact Sourcing | doTERRA SuperMint

<<7>> Today, we're here outside of Bareilly,

<<9>> in the state of Uttar Pradesh in Northern India.

<<11>> Right now is mint season.

<<12>> Mint has been grown here in India since at least the 1970s

<<16>> and it has become a huge and important cash crop

<<19>> for Indian farmers.

<<33>> Our SuperMint blend is a combination of four oils

<<36>> from Northern India,

<<38>> Peppermint, Spearmint, Bergamot Mint and Japanese Mint.

<<44>> The reason why this is important is it allows us

<<46>> to revitalise this region to be growing essential oil crops

<<50>> like Japanese Mint and Spearmint, which in past decades,

<<54>> unfortunately, with synthetic versions

<<57>> of carvone and synthetic versions of menthol have put

<<60>> all of these small scale farmers out of business.

<<63>> There are thousands of tons of carvone oil

<<65>> that is being manufactured now

<<66>> and Spearmint oil has actually become significantly lower

<<71>> every single year.

<<73>> The support that doTERRA gives and its focus

<<76>> upon securing pure and natural Spearmint oil ensures

<<82>> that this given species continues its cultivation

<<86>> in this given region of India.

<<99>> Our partner has been working with thousands of farmers now

<<101>> for many years to be able to rotate crop,

<<104>> the essential oil producing plants

<<106>> with more traditional crops like wheat, rice, or mustard.

<<111>> By rotating these crops,

<<112>> they're able to increase their annual revenues by up to 40%.

<<116>> We have been growing mint in this region since 1990.

<<122>> Because of the extra income we can make,

<<125>> nobody sleeps on an empty stomach.

<<127>> Since we began farming three years ago,

<<129>> there have been big changes in my family.

<<131>> I was able to pay for my sister's wedding, buy a tractor,

<<134>> and keep my children enrolled in school.

<<140>> What can I say?

<<141>> Things are going well and we hope they continue.

<<144>> As long as there is a market for mint,

<<147>> we'll continue to farm.

<<152>> doTERRA SuperMint is unique to the world.

<<154>> It's been a number of years

<<156>> that we've been doing a proprietary blend of our Peppermint.

<<159>> Taking that mint profile with the peppermint from India

<<163>> and combining it with the three other mints

<<164>> from India has given us something that's totally unique.

<<168>> It's a perfect way to combine proprietary blend

<<172>> that's one of a kind to doTERRA

<<174>> with our goal to triple impact by 2030.